The current administration, presided over by Shipibo indigenous leader Julio Ricardo Cusurichi Palacios, is trying to strengthen this area, taking into account that communication is very important to achieve its political and social objectives.



The organization has two target audiences, indigenous and non-indigenous. To do this, it must use various strategies and tools that communication provides in order to get its messages across in a direct and clear way.

In the last two years we have been working with the traditional media through press conferences, press releases, and others, and we are using social networks.